A woman smiling and looking at the camera while standing at a table covered with magazines and photographs in a room with dark walls and decorated shelves.
Vinyl records on display in a record store, with various album covers and labeled dividers for different artists and genres.

BECAUSE CONFIDENCE NEVER GOES OUT OF STYLE

Where fashion, beauty, and real life meet confidence.

enter the blog

  • The Case for Getting Dressed Up and Staying In

    “Feeling put-together and wearing an outfit that makes you feel good, can turn a bad day into a happy and confident one. Getting dressed reshapes my mindset to positively impact my day.”

    Create & Cultivate

  • Shapermint Rolls Out To Brick And Mortar With Belk And Nordstrom

    “We want to continue to share our message of body confidence and give more customers options for feeling comfortable, supported and confident in their skin. Now that we have launched our retail strategy, we are focused on scaling our business globally.”

    Forbes

  • Putting The Plus In The Fashion Inclusivity Conversation

    At the Soko Mrkt stage, Gabrielle Richards and Jasmine Elder discuss inclusivity in plus-sized fashion representation.

    Essence

MEET GABRIELLE RICHARDS

Smiling woman with long black hair sitting on a white couch in a living room with cream-colored curtains, wearing a pink sheer top, ripped jeans, and black and white pointed shoes.

BRAND STRATEGIST | MARKETING EXPERT | SPEAKER

BRAND STRATEGIST
MARKETING EXPERT
SPEAKER
CONFIDENCE COACH

From corporate marketing to television, I’ve spent over 15 years helping brands grow into multimillion-dollar successes and guiding women to step into their next chapter with confidence.

I specialize in blending style, strategy, and storytelling to position brands—and individuals—in ways that resonate, inspire, and sell.

Read my origin story

15+

1B

5M

YEARS IN BRAND STRATEGY & MARKETING

FEATURED ON MAJOR PLATFORMS LIKE QVC, BET & TOP PUBLICATIONS

GENERATED MULTI-MILLION DOLLAR SALES GROWTH FOR BRANDS

As seen on…

From QVC to BET and event conferences, Gabrielle enjoys empowering women to feel confident within their skin.

The Journal

Beauty, Fashion, & Lifestyle

This isn’t just a blog—it’s your new favorite corner of the internet. Think: beauty breakdowns, fashion tips, personal stories, and practical advice to fuel your confidence.

Read the blog